Creative Haystack
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About Creative HaystackCreative Haystack LLC is a one-man agency search, positioning, and advertising campaign consultancy. I help brands find a creative agency partner, a competitive positioning in a crowded marketplace, and a new business-building advertising campaign. I do the based on (1) my personal review of over 300 advertising agencies, (2) my experience with hundreds of brand positioning all over the world, and (3) my track record of developing revenue and share growth behind successful advertising campaigns. I believe in a NO PITCH process, so I will not be part of a search where you ask the agency to do spec work with no compensation.
What differentiates you from the competition?My extensive experience as a P&G marketer for over 40 years -- working with agencies and brands all over the world. I have found that the success principles work for big and small brands.
What are your top selling services or products that your company offers?Competitive positioning work.
If you had one message to get across to future customers, what would it be?You get the results that you deserve. If your business isn't growing, you must look at your strategic assumptions and the way you are executing them in market.
What is the biggest marketing challenge that you will face in the upcoming year?I am semi-retired, so I devote limited time to this business. Typically, I handle only 2-3 clients at a time.
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